Tuesday, 13 March 2012

Paper London

Smoking hot new label, Paper London, is now onto it's second season. Whether you have seen them in Grazia as 2012's 'Label to Watch', spotted one of their unique designs in the street, just heard me chat on about them, or seen me prance around in the Mondrian Cape (I feel a bit like the coolest, most stylish superhero in it), they really are incredible.

Founded by ex - corporate lawyer Philippa Thackeray, ex - Temperley knitwear designer Kelly Townsend,  and former Hilfiger designer, Lea Carreno, they have come together with a simple mission: to create a confident, modern working wardrobe for women.

Everything is incredibly stylish, so flattering and so wearable. Whether you are a 20-something in the working world or a stylish 50-something, their graphic prints, sharp tailoring and silhouettes, as well as the fresh colour palette will make you stand out from the crowd.

I think I love this season's collection even more than AW11 (which I also fell completely in love with, and I think have tried on the entire collection of). The designs are so unique, and you really get a feel that the clothes have been designed for you, as opposed to some 6 foot leggy model or any average person on the high-street.
Although they are expensive, they are ALL designed and produced in London (a complete rarity in this day and age), and as soon as you touch the fabrics and look at them in the flesh, it's not hard to see the quality, so it really is worth it.

Here are some of my favourite looks for SS12:

Have a look at the SS12 Video here

and lastly... my Mondrian Cape from the AW collection, still available here...

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